SEO/SEM Manager, Scotland, £35'000 PA Plus Bonus

As a small but rapidly growing company, you will join our client at an exciting time in their development, offering you the chance to make significant contributions to the direction and development of the company.

The SEO/SEM Manager will be responsible for driving the customer acquisition strategy through SEM and SEO channels.

Reporting to VP Marketing, this is a critically important pan-European traffic building role in a fast growing investor-backed company.

Responsibilities:
•Ensuring consistent messaging and managing campaigns across multiple geographies
•Increasing traffic to the web site through both natural and paid search campaigns
•Managing PPC agency to deliver aggressive traffic growth targets
•Analysing traffic, tracking performance changes and initiating new strategic directions where necessary
•Evaluating and ensuring excellent ROI on all initiatives
•Assisting in growth and development of the SEO team
•Working closely with the marketing team to ensure consistent strategic delivery of highly qualified traffic

About you:
•Direct experience of implementing European SEO strategy and managing SEM campaigns, delivering demonstrable impressive results
•Experience of multi-language campaigns is a major advantage
•Firm grasp of the latest developments in SEO technology and practice
•Excellent quantitative analysis skills
•Strong grasp of how to test marketing tactics and achieve performance metrics
•Strong background in digital media and online search is an advantage
•Interested?

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